What is IRIS?
IRIS is a science based audio software business with a suite of patented algorithms designed to improve the listening experience and increase audience engagement in real-time. At our core we are a licensing business, already working with some of the biggest innovators in audio, music streaming and human performance.
YouTube & IRIS
IRIS Audio brings a vital depth to live music performances lost during the digital transcode process through its patented suite of algorithms.
Lean, realtime software
IRIS is a lean, real time solution that enhances audio through patented algorithm which reintroduces the spatial components of audio lost in the digital recording process.
Zero additional bandwidth
IRIS is an audio enhancement technology that doesn’t rely on additional bandwidth to create an enhanced experience such as Ultra HD, Sony 360, or other new audio file formats which slow down stream rates.
75% prefer IRIS vs. MP3
IRIS is preferred by users. In our independent research studies IRIS is preferred by 75% of users compared to standard MP3 formats and significantly preferred when compared to heavy HD file formats.
Backed by science
IRIS achieves this audio experience by harnessing the power of the listeners brain, presenting audio to the user as they were designed to hear it. IRIS is scientifically proven through studies with leading research centres such as Goldsmiths University.
IRIS enables partners with a premium offering allowing them new routes of monetisation, or by increasing engagement levels, IRIS creates an experience which promotes increased listening time, resulting in higher advertising revenues.